Growth Masterminds: mobile growth podcast

151 Episodes

1. How do you build a single source of truth ... including SKAdNetwork?

   Published: 10/14/2020
2. 3 ways fraudsters can cheat advertisers in iOS 14 with SKAdNetwork

   Published: 10/8/2020
3. Managing, monitoring, and optimizing conversions in iOS 14 with SKAdNetwork

   Published: 10/6/2020
4. UA in iOS 14 with SKAN, Singular's open source framework for SKAdNetwork

   Published: 8/12/2020
5. Creative: A game designer and a marketing director on how pink cows, purple velvet shoes, and stone pillows help you beat the competition

   Published: 5/11/2020
6. Using AI to boost customer acquisition, with Lomit Patel (VP of Growth at IMVU)

   Published: 3/31/2020
7. AdExchanger senior editor Allison Schiff on TikTok, Amazon, Facebook, Google, Twitter, the goddess of growth, and the marketing that works on her

   Published: 2/15/2020
8. DraftKings' Jayne Peressini on ghost ads, measuring TV, multivariate testing, scaling a growth team, and much more

   Published: 12/19/2019
9. Thomas Petit on ASO, conversion optimization, why VO and tROAS don't really work for subscription apps (and more)

   Published: 12/13/2019
10. 2 super women in games: How to get featured by Apple and Google, how to know when to scale, and how to build a games studio in a non-traditional market

    Published: 12/3/2019
11. Eric Seufert on mobile chaos, mobile games, and mobile attribution

    Published: 11/21/2019