Growth Masterminds: mobile growth podcast

151 Episodes

1. Cockroach apps: growing when budgets are low, with Lomit Patel

   Published: 2/1/2023
2. Location-based gaming beyond Pokemon Go, with Atlas Reality

   Published: 1/25/2023
3. Streaming deep dive with M&C Saatchi's Guillaume Lelait: CTV growth, leaders, ads, and future

   Published: 1/4/2023
4. Growth hacking web3: "a beautiful moment of a bear market"

   Published: 11/18/2022
5. Doubling retention to grow faster: Storyly VP Daniele Di Nunzio

   Published: 11/7/2022
6. SKAdNetwork 4: introduction, overview, questions answered

   Published: 11/1/2022
7. Unity's gaming report: Pong, multiplayer monetization, & ironSource with Unity CEO John Riccitiello

   Published: 10/14/2022
8. Creatives FTW: the evolution of playable ads

   Published: 10/5/2022
9. Beyond the install: Redefining mobile growth measurement with Apptopia & Digital Turbine

   Published: 9/14/2022
10. Contextual targeting and advertising: how good can it get?

    Published: 8/8/2022
11. Optimized Conversion Models for SKAdNetwork: up to 60% better

    Published: 8/2/2022
12. Why did Unity buy ironSource? We chat with Unity CEO John Riccitiello

    Published: 7/14/2022
13. Facebook's not-for-drinking IPA and the United Nations of marketing measurement

    Published: 5/10/2022
14. Privacy Sandbox on Android: how ad networks and MMPs can work together

    Published: 4/4/2022
15. ironSource on Privacy Sandbox for Android: something new that marketers have never had before

    Published: 3/24/2022
16. 50% more SKAN values? How mixed conversion models make SKAdNetwork work

    Published: 3/15/2022
17. Android Privacy Sandbox: the deep dive you need

    Published: 2/25/2022
18. Why Zynga bought Chartboost before getting bought by Take-Two

    Published: 1/17/2022
19. Making SKAdNetwork predictive (yes it's possible!)

    Published: 12/7/2021
20. Liftoff CEO Mark Ellis on adtech change, consolidation, competition

    Published: 11/26/2021