Growth Masterminds: mobile growth podcast
A podcast by Singular

Categories:
151 Episodes
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Maximizing app engagement with AI agents
Published: 5/8/2024 -
Why your game won't GROW
Published: 5/1/2024 -
IAP spend trends 2024: who will win?
Published: 4/24/2024 -
How to kill it on TikTok (even with a tiny budget)
Published: 4/18/2024 -
Unified Measurement for iOS mobile attribution
Published: 4/12/2024 -
Women in growth: 5 extraordinary women
Published: 4/2/2024 -
Getting more data from your ad networks than they offer
Published: 3/25/2024 -
The best ad networks on the planet
Published: 3/20/2024 -
Google's new CMP requirement FAQ
Published: 3/12/2024 -
Gaming DNA shows why players like specific games
Published: 3/5/2024 -
Web3 and mobile gaming in 2024: new opportunity?
Published: 2/29/2024 -
Tracking ROAS for cross-platform PC, console, mobile marketing
Published: 2/23/2024 -
Privacy safe post-ATT behavioral targeting?!?
Published: 2/15/2024 -
Making mobile games work (yeah, someone wrote the book on it)
Published: 2/14/2024 -
RTB vs manual: BOTH needed for max admon $$$
Published: 2/8/2024 -
No more app store tax? How to legally & safely skip IAP platform tax on Google Play & App Store
Published: 1/31/2024 -
How AllTrails won 2023 iPhone app of the year
Published: 1/23/2024 -
AI in user acquisition: where can AI help marketers most?
Published: 1/15/2024 -
Growing a super-app in India organically and offline: GenWise
Published: 1/8/2024 -
Lucas Moscon on admon (and ... can admon save subscription apps?)
Published: 12/29/2023
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.