LinkedIn’s Secret Weapon: How Propel Growth Warms Leads Before Outreach

In this episode of Founders, Future, with host Ammar Elm, we sit down with Candyce Edelen, founder and CEO of Propel Growth, a revenue acceleration consultancy helping B2B companies align sales and marketing strategies. A serial entrepreneur with 5 ventures under her belt—including a fintech company that landed on Deloitte’s Fast 50 list—Candyce shares her journey from scaling businesses to pivoting during Covid, when she lost 80% of her revenue overnight. She reveals how she transformed adve...