Branding B2B: Jonathan Buckley on Building Trust in Tech

In this episode of Founders Future, host Mishal Saeed sits down with Jonathan Buckley, founder and principal consultant of The Artesian Network. With a rich background in branding, marketing, and customer success, Jonathan shares how his consultancy is helping early to mid-stage B2B tech startups—especially in enterprise data and cybersecurity—navigate the complex path of growth and differentiation. Jonathan dives into his entrepreneurial journey, the importance of clarity in messaging, and h...