Greening Digital and the Rebound Effect

In this episode of Environment Variables, host Chris Adams delves into the fascinating topic of the rebound effect with Vlad Coroamă, founder of the Roegen Center for Sustainability. They discuss how improvements in efficiency can sometimes paradoxically lead to increased consumption, using examples like teleworking and online shopping to illustrate the point. Through their conversation, they explore why this happens and what conditions make it more likely. Their insights shed light on the complexities of balancing technological advancement with environmental sustainability, offering valuable perspectives for anyone interested in building greener digital services.