059: Value Proposition
Context & Clarity for Small Firm Architects - A podcast by EntreArchitect // Gābl Media
What do architects need to do in order to re-establish themselves as leaders in the business of the built environment? The first step may be to lead with a dream and a purpose and inspire clients to imagine the value of the built environment. Whatever the answer is, it doesn't include the same thing we've been doing for the past 40 or 50 years.
