MVPs - The “What” and the “Why”

After 67 episodes, it's about time we talk about the MVP—Minimum Viable Product. There are a whole lot of conversations online about what an MVP is and what it isn't. We're not setting out to define it once and for all. Instead, we're taking you through the same process we go through with our clients in this special series about MVPs. And this first episode is all about the “what” and the “why” behind this framework that can help you validate a product idea before putting a full investment into it.